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A new name for a changing world

After 40 years of service the Community Action Council has a new name. In January the community service organization became 360 Communities. It will go under the new moniker from here on out.

President Mary Ajax said the new name reflects the cyclical relationship between the community and the people it helps. Additionally, she said it honors the organization's 40 years of community service.

"360 Communities honors the beautiful rich history of the organization and that it takes the whole community to help," said Ajax.

After taking suggestions the group's board of directors voted in November to change the name to 360 Communities. The new moniker was rolled out for the public last week.

As a general rule Ajax said the change should be seamless. The web site and staff e-mails will change but Ajax said old addresses will continue to be active.

"People really shouldn't notice," said Ajax.

The organization also has a new logo, a yellow bow design accompanied by a human shape. The logo features the phrase "Changing lives and strengthening communities to a new degree."

Rosemount Family Resource Center director Shira Rabinowicz said the organization will keep the same mission and vision as it did with the old name.

"We will continue to do all our good work, it's still the same organization just with a better name," she said.

The Family Resource Center is run by 360 Communities. The center provides a number of services for Rosemount and Apple Valley families including a food shelf, after-school programming and financial services.

Community Action Council was founded in 1970 by a group of volunteers and has grown since. The organization offers more than 50 services in communities throughout Dakota and Scott counties including food shelves, financial help, sexual assault services, domestic abuse safe houses and support groups, child-care resources and referral, and violence prevention community education.

Emily Zimmer
Emily Zimmer has worked as a staff writer for the Rosemount Town Pages since 2007. She has a degree in journalism from Minnesota State University, Mankato. Outside of work, Emily enjoys running, reading and gardening. You can follow Emily's gardening adventures at the Areavoices blog East of Weedin'
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