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David Jaffe (from left), CEO and president of Dress Barn, meets with Lisa Rhodes, Maurices' chief merchandising officer; and George Goldfarb, chief financial officer of stores for Maurices. The three participated in a question-and-answer session with the News Tribune for Business Monday. Clint Austin/

CEO: Belt-tightening fashion shoppers find Maurices a good fit

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For Maurices, growth was aided by the recession.

The reason? The Duluth-based women's clothing company is positioned to capitalize as consumers spend more wisely.


Maurices, which was purchased by Dress Barn of Suffern, N.Y., in 2004, has remained profitable, gained market share on more expensive competitors and continued to open more stores.

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